This question is asked everywhere and by everyone, even by people that already have the answer to it. The food industry that does not want people going small. The investment can be huge and the Return on the Investment is huge too if the right calls are made. If you decide to a wholesale cake business even better. However, why to put money on something that you have less information about, au contraire, there are reasons why you should open a wholesale vegan cake business rather than a retail cake business as below.
Whereas in retail you might rely on a small market, for a wholesale business to grow one has to go beyond the customers in their locality. The wholesale cake business is usually hugely production, to pay for everything from ingredient, equipment, marketing and staff requires money. These items can actually serve a bigger market or attract more clients, being able to take advantage of this numbers can be a hugely motivating factor.
Everybody loves wholesale
Selling wholesale means you are adequate, affordable and reliable. Myself I believe so. People trust wholesalers. They believe in the product and the service. Having a wholesale cake business gets the same reception from prospect clients and old clients. For cakes, people love them fresh and you being a mass producer can actually trigger retail sales whereas it might be a challenge selling fully retail.
Good profit margins
For wholesale cake business, once you have acquired your own baking area, all you need to do is bulk buy ingredients. In the case you have the ingredients ready for a given order, the customer pays for everything up top to the delivery which at times you might waive as customer service. The outcome of a wholesale product is that you are in control and can actually control the profits.
Easy to retain customers
Am not saying it is not easy to retain retail customers, for a wholesale cake business one can easily create a client list. The rest is about doing follow ups not frequent in retail cake businesses, sending and requesting for updates and orders. This means you are able to create orders from where you are with your most loyal clients.
Easy to expand the market
A retail business will basically limit you to the market around the business location. As cake wholesaler, you can actually seek out salespersons to help in the market expansion. They just need to go out to the people you are targetting and talk to them about the product. This is good to gain new clients and if it becomes overwhelming then it should give you the confidence of expanding operation space and even opening more stalls to support the market base.
Wholesale cake business is fun
Once the market has gotten used to your product all that is remaining is good management, good staff and a good accounts of the finances. Being a leader is what every business starter looks at. A good wholesale cake business can set on the path of corporate leadership. You can actually venture into more baking food markets like bread and biscuits and have yourself a business empire that can come from a simple wholesale cake business venture.
The above is enough a reason to get into a wholesale cake making business.